When should you start paying for Ads in your creative business? To be honest – you should be willing to buy Ads from the very beginning. In the old days – businesses purchased Ads in print media such as newspapers and magazines, Tv commercials,...
Social Proof – What is it and why does it matter? In the old days, just a few short years ago, there was no such thing as social media. A person found a business by word of mouth, what was the popular spot in their town, the phone book, newspapers,...
Starting a business is hard. So when you are just getting started, especially if you are in the art market, I’d recommend you start out as a side hustle while you still have your day job. That’s exactly what I did. I was working in the Kitchen/bath design...
“Today you are You, that is truer than true. There is no one alive who is Youer than You.” ― Dr. Seuss I love this quote by Dr. Seuss. It really hones in on the point I want to make for you today. You are the reason that people will be drawn to your business. I...
Blogging is not dead!! And if you want to have a successful small creative business… You need to be blogging! It is the single, easiest way to: Establish your authority on any given subject. Gives you the credibility you need for people to trust that you know...
It’s okay to say no. When you are good at what you do, it is inevitable that people are going to start asking you to do things for them or with them. You will have people who want to partner with you. Whether that be for collaborations, advertising or maybe they...
